OAG Worldwide Ltd, the global content management company specialising in travel and transport, today announced the acquisition of Inforwarding B.V., a Netherlands-based Internet company providing marketing exchange and rates services to the airline cargo and freight forwarder community.
Les Higgins, OAG’s Chief Executive Officer, explaining the rationale for the acquisition said, “The acquisition of Inforwarding is a further step in the transformation of OAG from its traditional role as an English language print publisher to its new role as a multi-channel, multilingual content management and distribution company in the travel and transport sector”.
Inforwarding is an Internet company operating in the airline cargo marketplace currently serving seven European countries. It provides local market-based internet services which enable airlines cargo teams to communicate efficiently with their freight forwarding customers to promote new routes, offers and other marketing promotion. In addition, it provides real time cargo rates data to subscribing forwarders.
Inforwarding was started in 2001 by Dirk de Rooij and Bart Jan Haasbeek and building on their extensive cargo experience, they have created a fast growing company with considerable growth potential. Dirk & Bart Jan will be working with OAG to lead the next phase of growth. Commenting on the transaction they said:
“Integrating into the established worldwide strength and reputation of OAG provides the resources and infrastructure to accelerate the growth of Inforwarding. There are considerable synergies between Inforwarding’s and OAG’s cargo offerings.
Becoming part of OAG provides Inforwarding with the stability, resources and expertise to move closer to our objective of creating a much broader based independent information exchange for the cargo market place. We are excited about this prospect and look forward to the continuing support of a loyal and growing customer base as we expand into new markets”.
OAG’s existing cargo offerings include schedules data supply, printed guides, cargo internet schedules and cargo routing tools for airlines and freight forwarders. OAG is planning the launch of further on-line services over the next quarter.
About Inforwarding
Inforwarding B.V. is an Internet company specialising in information exchange for the cargo industry.
Inforwarding.com was launched in 2001 in The Netherlands. Today it also has country-specific cargo e-portals in Belgium, Denmark, France, Germany, Sweden and United Kingdom.
Inforwarding.com currently has over 300 companies publishing operational announcements on the portal and more than 6,000 individual subscribers who receive the latest announcements online.
In 2003 the company launched a cargo rates service which is now in operation in The Netherlands, Belgium and Germany.
To view Inforwarding services visit www.inforwarding.com and www.airfreightrates.aero
For further information please contact:
Richard Hepburn, Cargo Development Director at OAG on +44 1582 695362 rhepburn@oag.com) or Margareta Stanley at DBA on +44 207 930 8033 or e-mail info@nchl.demon.co.uk